Another year is coming to an end, how has the year been for you, do you feel your business isn’t moving in the right dirrection? If not then now may be a good moment to make time to contemplate your business strategy. If your business strategy isn't clearly defined you will find it difficult to develop your company and achieve growth.
What is a Business Strategy?
Put simply a business strategy is a long term business plan, typically covering a period of 3-5 years. It defines the objectives and direction of the business. Do not let long term planning put you off, it is very easy to manage your strategy through short term goals and objectives and your strategy is ever evolving.